Back to top

Encompass® Insurance Insights & Articles



Top 10 Books Every Business Owner Should Own and Read

Owning a business can be a rewarding endeavor. You get to do a job you love as you build a company. While you're an expert in your field, there's always something new to learn. Instead of growing by trial and error, these resources could help boost your business knowledge, insight and success.

A woman in a book store looking at a specific book.

1. "The 7 Habits of Highly Effective People" by Stephen R. Covey

Learn how to manage a business and achieve work-life balance. Discover tips that shift your perspective, enhance your productivity and develop positive habits you can use in business and beyond.

2. "Competitive Selling" by Landy Chase

Winning customers and selling your products and services is one of the most challenging parts of being a business owner. Read real-world advice that helps you achieve these goals.

3. "Drive: The Surprising Truth About What Motivates Us" by Daniel H. Pink

As a business owner, you want to direct your life as you create, learn and sell. Realign your priorities with insights that also boost your performance and satisfaction in all areas of your life.

4. "How to Win Friends & Influence People" by Dale Carnegie

In this classic, you'll discover leadership and people skills that enable you to grow your network. You'll learn how to interact with your investors, employees, customers and others.

5. "Impossible to Ignore" by Dr. Carmen Simon

Stand out in today's fast-paced world when you leverage 15 variables that influence a consumer's memory. With these tips, your key messages can impact your audience long after they interact with your virtual or physical marketing materials.

6. "Influence: The Psychology of Persuasion" by Dr. Robert Cialdini

Get people to say yes to your products or services when you master six principles of persuasion. The insights you find in this book also help you recognize the subconscious persuasion that influences your behavior.

7. "Out of the Crisis" by W. Edwards Deming

Management, not employees, determines the success or failure of a company. Gain insights and solutions from 14 Points for Management that improve your company's vital systems, effectiveness, productivity, quality, and success.

8. "The 24-Hour Customer" by Adrian C. Ott

Consumers' needs and habits evolve as times change. Find effective ways to appeal to current and new customers every day.

9. "The Effective Executive" by Peter F. Drucker

Become an effective leader when you make the right decisions at the right time, work productively and delegate tasks. These skills improve your managerial style and business success.

10. "Book Yourself Solid" by Michael Port

If you want more clients than you can handle but hate marketing and selling, this book is for you. Self-promote and advertise your company with plenty of actionable and realistic guidance.


A group of Encompass agents

Customer Centric. Agent Focused.

Our simple, tailored approach to coverage offers powerful benefits to you and your clients.

Become an Agent

The general information contained in The Encompass Blog is provided as a courtesy, and is for informational and entertainment purposes only. The contents of this website are subject to periodic change without notice. Information provided on The Encompass Blog is not intended to replace official sources. Although attempts will be made to ensure that the information is accurate and timely, the information is presented "as is" and without warranties. Information contained on The Encompass Blog should not be mistaken for professional advice. Information contained herein should not be considered error-free and should not be used as the exclusive basis for decision-making. Use of website information is strictly voluntary and at the user's sole risk. We encourage you to obtain personal advice from qualified professionals when making decision regarding your specific situation.

Other resources linked from these pages are maintained by independent providers. The Encompass Blog does not monitor all linked resources and cannot guarantee their accuracy. Statements, views and opinions included in an independent provider's material are strictly those of the author(s). These views may not necessarily represent the opinions or policies of The Encompass Blog, the Encompass family of companies or its agents, officers or employees.

ECC Monitor: OK